English  |  正體中文  |  简体中文  |  Items with full text/Total items : 54367/62174 (87%)
Visitors : 15184132      Online Users : 127
RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTHU Library IR team.
Scope Tips:
  • please add "double quotation mark" for query phrases to get precise results
  • please goto advance search for comprehansive author search
  • Adv. Search
    HomeLoginUploadHelpAboutAdminister Goto mobile version
    National Tsing Hua University Institutional Repository > 科技管理學院  > 科技管理研究所 > 期刊論文 >  A Study on the Knowledge Sharing Behavior on Blogs and Forums

    Please use this identifier to cite or link to this item: http://nthur.lib.nthu.edu.tw/dspace/handle/987654321/61793

    Title: A Study on the Knowledge Sharing Behavior on Blogs and Forums
    Authors: Chang, Chan-Chia;Chiu, Hung-Chang;Keng, Nien-Yu;Chou, Szu-Yu
    教師: 丘宏昌
    Date: 2008
    Publisher: 中華企業資源規劃學會
    Relation: 電子商務學報,中華企業資源規劃學會, 10(4),885~908,2008
    Keywords: knowledge sharing
    Abstract: Electronic word-of-mouth (eWOM) plays a major role for customer decision. Through blogs and forums, company may use eWOM to maintain a better customer relationship through customer knowledge sharing. This study adopts a cost-benefit framework to predict the users' contribution behavior. In this model, we provide four benefits (reputation, reciprocity, enjoy helping, self-efficacy) and two costs (convenience and interaction). E-tailers may be able to use the results of this study to enhance customers' knowledge sharing intention in their blogs or forums.
    URI: http://www.airiti.com/ceps/ec_en/ecjnlarticleView.aspx?jnlcattype=0&jnlptype=0&jnltype=0&jnliid=580&issueiid=77253&atliid=1426065
    Appears in Collections:[科技管理研究所] 期刊論文

    Files in This Item:

    File Description SizeFormat


    SFX Query


    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library IR team Copyright ©   - Feedback