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    Please use this identifier to cite or link to this item: http://nthur.lib.nthu.edu.tw/dspace/handle/987654321/86201

    Title: 老年居家專業醫療照護商業模式
    Authors: 林榮惠
    Lin, Jung-Hui
    Description: GH02101075534
    Date: 2014
    Keywords: 商業模式;銀髮照護;遠距照護;成功老化;在地老化
    Business model;Telehealth;Aging in place;Senior care;Successful aging
    Abstract: 隨著臺灣人口結構改變,65歲以上人口占總人口比率已高達11%,新生兒的出生率偏低。老年化社會是年老者本身及子女親屬不得不面對的課題。由於高齡少子的趨勢,年長者在居家照護上需藉助外來機構的協助,使能在日常生活,又特別是當身體有病痛時,仍能享有生活品質。
    With the shifting demographics in Taiwan, the ratio of people aged over 65 has reached up to 11% of the total population, on the other however, the birth rate of new born babies is relatively low. Aging society is a tough task seniors and their children have no choice but to face and encounter. Due to the tendency of aging society with fewer children, there is an increasing demand for seniors who have complex care needs and difficulty coping with activities of daily living because of health-related or a life-threatening illness to get assisted living through private pay service providers.

    This study is trying to propose another aspect of business module for senior home care services. It is mainly focused on people living alone or married couples over the age of 60 without children living together. Those target seniors are either subacute or people who still need professional medical care after discharged from hospitals. They have the abilities to afford their own living expenses and thus cannot be counted as low in-comers. Thus, health care and support services such as application for telehealth , meal-ordering, transports reservation and other life-required related supports should be covered from private pay service providers.

    The home care services proposed in this paper will combine supervised clinical services (e.g., rehabilitation and social work services) in a supportive environment and be in line with the original intention of Aging-in-Place to meet up most seniors’ expectation.

    For now, the over-charged fees and some residential care eligibility block the desires for most elderly people to move into nursing homes and senior residence. Besides, another key concern is that those seniors have to be able to take care of themselves and be autonomous in mobility. Apart from these needs and restrictions, this paper also probes into the issues of staffing and capital expenditures on establishing such private institutions and discusses approaches on appropriate services design, marketing promoting tactics, and supporting products for short-term and long-term business expansion. Decision makers of the government should take measures to help seniors plan care fund in advance to live in better lives.
    URI: http://nthur.lib.nthu.edu.tw/dspace/handle/987654321/86201
    Source: http://thesis.nthu.edu.tw/cgi-bin/gs/hugsweb.cgi?o=dnthucdr&i=sGH02101075534.id
    Appears in Collections:[高階經營管理碩士在職專班] 博碩士論文

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